A great mobile UX (user experience) requires minimal interaction, but successful Search and Discovery can be complicatedįortunately, there are proven ways to overcome these challenges and do everything from effectively position your search bar to optimally display your search results.Mobile is typically used while not sitting down – walking, driving, taking the subway, wrangling the kids at the park.
Tiny virtual keyboards are tough for human fingers to master.Screens on mobile phones are much smaller than those on desktop and laptop PCs.Mobile-search UX design and discovery presents some unique challenges: The design challenges of making mobile easy (and fun) Let’s be honest…is your mobile app a complete joy to use? Can people instantly find what they need? The way you design your mobile app can make all the difference in getting people to use and stick with it over the long term. They need to provide a fast, smart, easy-to-use Search and Discovery experience. Given this enduring reality, it’s imperative that success-focused companies have first-rate mobile apps.
In addition to being able to find things when they’re out and about, people like using their mobiles to watch movies and videos (via mobile apps Netflix, Tencent, or Amazon Prime from the Apple app store), surf social media, and catch up on email. Searching for things ranging from products to restaurants to news articles on a mobile device is a basic activity for most people: Almost half of the web traffic in the United States (and more than half globally) is generated by people using mobile devices, according to Statista (2021).
Where’s a local retailer that stocks the cool item you just found on your Apple iPhone? Where’s a top-notch local sushi bar, according to that “near me” app on your Android?
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